GPS vs. IoT for Fleets: The Ultimate Guide to Choosing the Right Technology

Strategic Fleet Control: The tool to honor contracts, increase trust and optimize your operations.

62% of fleets use GPS, but only 28% leverage IoT (Internet of Things). Do you know the difference and how it impacts your operation? Here’s how to choose based on your goals, with real-world examples and cost comparisons.


1. What Each Technology Can Do

Traditional GPS Systems

  • Basic features:
    • Real-time location.
    • Route history.
    • Speed and driving times.
  • Pros:
    ✔ Low implementation cost (10−10−20/vehicle/month).
    ✔ Ideal for small fleets with simple needs.
  • Cons:
    ❌ No vehicle health monitoring (engine, fuel, etc.).
    ❌ Limited data for predictive maintenance.

IoT Fleet Systems

  • Advanced features:
    • Real-time fuel monitoring.
    • Engine diagnostics (fault codes, temperature).
    • Weight/temperature sensors (for refrigerated transport).
  • Pros:
    ✔ Cuts fuel costs by up to 15% (live optimization).
    ✔ Early maintenance alerts (e.g., low tire pressure).
  • Cons:
    ❌ Higher cost (30−30−60/vehicle/month).
    ❌ Requires training to interpret data.

2. Head-to-Head Comparison: GPS vs. IoT

ParameterGPSIoT
Avg. monthly cost$15/vehicle$45/vehicle
Data collectedLocation, speedFuel, engine, cargo
Potential savings5-10% (routes)10-20% (fuel + maintenance)
Best forSmall fleets (<20 vehicles)Medium/large fleets with high operational costs

3. Which to Choose? 3 Key Scenarios

Scenario 1: “I just need to know where my vehicles are”

  • Ideal solution: Basic GPS.
  • Example: Urban delivery company with 10 motorcycles.

Scenario 2: “I want to reduce fuel and maintenance costs”

  • Ideal solution: IoT + sensors.
  • Real case: Chemical transporter that reduced diesel spend by 18% with RPM monitoring.

Scenario 3: “I need both due to regulations”

  • Hybrid solution: GPS for location + IoT for temperature (e.g., refrigerated fleets).
  • Example: Pharma company complying with FDA 21 CFR Part 11.

4. Steps to Implement the Right Technology

  1. Diagnose:
    • Is your main pain point lost time (GPS) or hidden costs (IoT)?
  2. Pilot test:
    • Install IoT in 2-3 vehicles for 3 months. Measure ROI.
  3. Integrate:
    • Connect data to your ERP/CRM (e.g., Salesforce, SAP).

ROI example:

  • IoT investment: $2,000/year for 10 vehicles.

Annual savings: 6,000(fuel)+6,000(fuel)+3,000 (maintenance).
Payback in 4 months.